Future plans for SpongeBob - new balloon in Macy's parade, Season 10, year-long campaign and more!

DadMom AngryPants

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I recently acquired a promotional flyer, which I assume was distributed at this year's Licensing Expo or a similar event. It highlights some of the things in store for SpongeBob over the next few years.

All information is subject to change. In other words, these are Viacom's current plans for SpongeBob but there is no guarantee that everything on the list will definitely happen. Just covering myself in case 2015 rolls around and they don't order a 10th season after all. :p

But provided everything goes to plan ...



SQUARELY ON TOP
  • #1 Animated Show on TV with Kids; Broad four-quadrant appeal – a third of SpongeBob viewers are adults 18+
  • Top Q Scores - #1 Animated Show for Kids and Tweens; #1 Animated Character with Kids 6-11; Four secondary characters in the Top 20
  • Social media powerhouse with 81M+ Facebook friends; 1.5M+ Twitter followers and is the Top Social TV Show
  • #1 Nick.com show site with 34M unique visitors, 71M streams, and 188M game sessions
  • $12 Billion in global retail sales since launch
  • Most widely distributed property in Viacom history
2013-2014 PLANS
  • “SpongeBob Moves In” iOS game app
  • First-ever “SpongeBob Fan Shellabration” event at Universal Studios Hollywood
  • First-ever global fan film competition, “SpongeBob SquareShorts”
  • Fan Club and Newsletter relaunch
  • Partnership with Toyota on a SpongeBob inspired Highlander
  • Designer product collaborations and influencer events (NY Fashion Week and Art Basel)
  • Annualized holiday program with brand-new products and retail programs
  • New balloon design at Macy's Thanksgiving Day Parade
  • Sports-themed programs for the Super Bowl and World Cup
  • Partnership with MLB teams
2015 & BEYOND
  • “SpongeBob & Patrick: Best Friends Ever” year-long campaign celebrates friendship and iconic buddy characters
  • First Nickelodeon series to hit 200 episodes
  • Season 10 premieres
MAJOR FEATURE FILM RELEASE
  • Unique art style combines 3D with CG animation
  • Global marketing campaign from Paramount (including cross-Viacom priority support) to reach kids, parents, and families
  • First film from Paramount Animation
 
DadMom AngryPants said:
Season 10 premieres
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That friend campaign sounds interesting. I can't wait to see that. Even if season 9 is our last, I won't mind.
 
I thought Paul Tibbit said the Spongebob Movie 2 would be in the show's animation style? :( And what does 3D with CG even mean? Isn't that just 3D? :huh:
 
Supmandude said:
I thought Paul Tibbit said the Spongebob Movie 2 would be in the show's animation style? :( And what does 3D with CG even mean? Isn't that just 3D? :huh:
it is in the same style if you want I can ask him on Twitter
 
Alexa's not gonna be happy...
 
Looking forward to all this cool stuff! :D Well, the stuff that has yet to happen.


It would be funny/awesome/weird if the show got completely back on track after the movie...since the first movie was the turning point of the series.


Supmandude said:
I thought Paul Tibbit said the Spongebob Movie 2 would be in the show's animation style? :( And what does 3D with CG even mean? Isn't that just 3D? :huh:
I believe they meant that most of the film will have traditional animation, but some potions (whether the characters or background things) will be in CG and the film will be released in the format that will require 3D glasses (While playing in theaters alongside the original format, of course).

I hope this is what they meant... :umm:
 
cwn said:
Alexa's not gonna be happy...
yeah I do genuinely feel bad that some of my fellow SBM'ers won't be happy about that news

but look on the bright side: more chance for SPandy to happen
 
E.V.I.L said:
yeah I do genuinely feel bad that some of my fellow SBM'ers won't be happy about that news

but look on the bright side: more chance for SPandy to happen
Spandy?
 
It'll be awesome if Season 10 is made :D

But I'm confused about something. What will the animation style of the 2nd movie be? Is it still going to have traditional animation?
 
SBRoxMan said:
It'll be awesome if Season 10 is made :D

But I'm confused about something. What will the animation style of the 2nd movie be? Is it still going to have traditional animation?
maybe the same in the first movie
 
SBRoxMan said:
It'll be awesome if Season 10 is made :D

But I'm confused about something. What will the animation style of the 2nd movie be? Is it still going to have traditional animation?
I don't know ... I'm confused about that, too. It mentions a "unique art style", but CG/3D isn't unique because lots of CG movies are 3D nowadays. I'm still hoping that the characters will be in their usual hand drawn style but I'm not so confident anymore. I suppose it all hinges on what they mean by "unique".
 
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